Where Wishes Come True
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It all started with our 7-year-old son's nose allergies. Every flu and pollen season, we watched him endure countless nose wipes, his little nose red and irritated. Seeing him suffer tugged at our hearts, and we knew we had to do something to help.
That's when we decided to create something special, something soft and soothing, designed for the most delicate skin. And so, our "4th" family member was born - "Enrich." It’s been there for us every day, providing comfort and relief, even during vacations.
Enrich isn't just a product; it’s a symbol of love and care. We understand the challenges of flu and allergies, and our mission is to make those tough days a little easier for your family too.
It all began with a simple phrase, one that our toddler son used whenever he needed a little extra care. "I want to have a nice bum," he'd say with a giggle every time he asked us to help him.
Those words became more than just a toddler's request; they became a symbol of love and dedication. We were determined to make our little boy's wish come true and give him exactly what he wanted.
And so, "The Nice Bum" was born, not just as a brand name but as a promise to provide the utmost care and comfort for our loved ones. We understand that even the smallest gestures can make the biggest difference.
From Frustration to Innovation
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We were tired of complaining about the same annoying issue with our friends – the discomfort of using cheaply-made tissues and wipes. It was a "pain in the ass" problem we all faced. Determined to find a solution, we rolled up our sleeves and started working with manufacturers and labs.
It wasn't rocket science, but it did take time. We developed over fifty formulas and tested them relentlessly on our own skin until we found the perfect one. We wanted tissues and wipes that were not just soft but authentically clean, comfy, smooth, and safe.
Our journey wasn't just about creating a product; it was about solving a real-life problem that many of us encounter daily.
From facial tissues to flushable wipes, our product range encompasses the essentials of daily life. Sure, it might seem old-fashioned, but sometimes, the little things that bother you deserve a change.
Before we developed our unique formula of ingredients, we were in your shoes—constantly frustrated by the lack of good-quality tissues and wipes. Those rough, irritating products were a source of discomfort for us, too.
But we decided that enough was enough. It was time to take action and make a difference. We were determined to create something better, something that would provide the comfort and quality that everyone deserves in their daily routines.
"The Nice Bum": Making Everyday Better
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At "The Nice Bum," we don't have grand missions. Raising a kid—that's our big mission, and it's plenty big for us. Beyond that, we simply want to create the little things that people can use every day without frustration.
Our goal is straightforward: to be ourselves and do what we do best—working hard to bring smiles and comfort, one happy face and one nice bum at a time.
Join us in embracing the beauty of simplicity and the joy of life's small pleasures. Because sometimes, it's the little things that make the biggest difference.
